Award-winning
The magazine has been praised for its “clear rationale, reflecting reader feedback, and clearly linking to engagement drivers – building line of sight between roles and the bigger picture”.
Arriva Rail
Working to inform, unite and inspire frontline colleagues operating the London Overground.
Exchange
Print magazine Exchange highlights the work being done to improve the network, helping readers understand the company’s priorities and the part they play in achieving them.
Storytelling
Informative yet informal, Exchange aims to bring a scattered workforce together as one team, so that they feel proud to work for ARL.
A ‘read time’ and ‘story in 60 seconds’ box-out at the beginning of each story help time-poor readers make the most of their interactions with Highway.
Success relies on a truly cross-channel approach. For each issue, we create teasers and promotional assets for Yammer, plus assets for newsletters and the intranet. These drive traffic to the magazine and boost engagement.
