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AB Thinks


The Communicating Organisation: Turning conversation into a competitive edge
Within just 90 days of joining global manufacturer Spirax Sarco , Colin Archer had set out a bold new vision for internal communication. His strategy became the foundation for one of the most innovative projects AB has ever supported – The Communicating Organisation. At its heart lies a radical idea: communication shouldn’t be centralised – it should be socialised. Instead of messages cascading down a hierarchy, knowledge, insight and ideas flow freely across it. Working alo
Jan 202 min read
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